As President, Alejandro is active in evolving the long term strategic vision of the fund, interfacing with current and potential investors to develop new investment and funding opportunities, sourcing and developing new business possibilities and working with the board of directors to oversee the operations of the fund's companies.
Before Prorsus Capital, Alejandro developed the representation of Executive Success Programs, Inc. for Mexico City. He now co-owns and operates their Mexico City training center, which is one of their most successful subsidiaries worldwide. Over 8 years of his career with ESP, Alejandro has become one of their most qualified trainers and serves on their board of directors.
While still in college, Alejandro was Executive Coordinator of the Public Relations Commission for the 4th visit to Mexico of the late Pope John Paul II, coordinating logistics for heads of state and other special guests. It was during his college years as well that he ventured into business and the Internet, creating one of the earliest e-commerce ventures in Mexico.